Loyalty Trust Engagement Affinity Advocacy

creative.relationships.solutions

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Who are we?

Related is a boutique consulting services firm specializing in creative customer relationships solutions. Our main focus is loyalty programs, as we take the occasional consumer relationship and develop it to a higher level of commitment and devotion.

We are innovators of program strategy and design. We are completely result-oriented, and our experience is proof of that. Loyalty and relationship programs have been our bread and butter — from conceptualizing, design to implementation and management services.

Our teams represent the integrity of the firm and provide a combination of intellectual capabilities and on-ground experience

 
Top notch
Subject Matter experts
20
years of experience
emea
europe, middle east, africa

why us?

We understand how the wheels are turning,and we built our own unique ecosystem around the relationship program’s chain to perfectly work with our clients.

We offer industry expertise in the following capacities:

  • Strategy and design: Conceptualization and design of relationship programs.
  • Data Mining and analytics: Consumer insight and reporting of program KPIs.
  • Engagement campaigns and marketing planning: Design of strategies and mechanisms of engagement campaigns.
  • Creative solutions: Implementation and production of engagement campaigns.
  • Technology and platform: Relationship platforms’ design and implementation support.
  • Strategic alliances and partnerships: Partnerships opportunities and onboarding strategy.

We also provide our clients with operational support and resource capability building to ensure successful delivery and management of designed relationship programs.

Strategy and Design

1

We guide our client to define winning strategies that bridge the gaps between their brand and their customers.

2

We design simple and unique relationship programs that lead to exceptional experiences and create stronger bonds between the customers and our clients’ brand.

3

We provide our clients with efficient project management functions to ensure successful delivery of all of our relationship programs. We even share success rates and risks with our clients.

4

We assess the organization’s readiness and capabilities to cater for the designed program.

Data Mining and analytics

1

We understand the dynamics of today’s diverse consumer behavior and we take into account the differences from one market to another as we gather customer insights.

2

We help our clients develop insightful and meaningful customer segments that cater to their customers’ needs, behavior and lifestyle preferences.

3

In today’s intricate world we work hand in hand with our clients to quickly identify their customers’ needs and define their potential values.

4

We are always on top of customer patterns. We analyze their pre- and post-engagement with the programs to have a better understanding of the impact of the designed program on customer behavior.

Engagement campaigns and marketing planning

1

Because the customer is your aim, we tailor integrated go-to market strategies for companies to promote designed relationship programs and to achieve customer engagement objectives

2

We pinpoint the program success metrics that we use to measure and optimize our relationship program proposition.

3

We design engagement campaigns and mechanisms to channel our strategy engagement plan through control groups before rolling it out to the whole customer segment.

4

We work continuously with our clients to improve the efficiency of our campaign’s value proposition

Creative solutions

1

In today’s world our imagination is not limited by technology and its capabilities. That’s why we don’t offer a one fit solution, but rather, the best creative way to deliver business results.

2

Today more than ever, we live in a connected world or the world of social media and relationships. We look for solutions that fuel the connection between people and eventually the companies they deal with.

3

We create ideas that keep the relationship between brands and their communities an exciting and ongoing honeymoon.

4

People engage with ideas, not with technologies. This is why our creativity lies in consumer culture as much as technology.

Technology and platform

1

We understand that today technology is a main enabler for any successful relationship program and we embrace it.

2

Our experts constantly advise our clients on the best technology and latest innovations to use with the designed relationship programs.

3

Our technology experts will scheme functional requirements for the program to be instated.

4

And they will also adequately program the implementation of the needed technology.

Strategic alliances and partnerships

1

By identifying the leading industries for potential partnership, we aim to improve the attractiveness of our designed relationship programs as well as our clients’ marketing position.

2

Because of the vast number of industries and brands, we help our clients define the optimum partnership model to use based on well-tested and efficient evaluation tools.

3

We will always give our clients the required consultation for partnership negotiations and the partner on-boarding processes.

4

Our technology experts will help our clients identify integration capabilities and limitations with potential partner platforms.

partners

c-metriks

C-Metriks services regional clients in data science, data mining and analytics as well as provides dashboard solutions. The team has 15+ years experience in market research, statistics and analytics, and are driven by passion to create innovative tools.

interesting times

The world has changed fundamentally. Today survival depends on fundamental change.
We are a post-paradigm-shift enterprise, specializing in creative marketing solutions.
Don’t ask what is it we really do, for it changes as we do it.

Johnson Luke's

Johnson Luke's proprietary Relational Insights Framework sheds the light on the relational equity drivers of a given brand. This framework employs a survey based tool, "intimacy factor", along with advanced data mining techniques in order to unearth the attributes responsible for driving performance.

wemind

WeMind provides customized loyalty solutions that enable businesses to create additional value while enhancing their customers' experience. Our platforms allow any kind of business to introduce innovative loyalty schemes while reducing cost, minimizing business risks and optimizing processes.

Related inc. BDD 1082
Beirut Digital District, 3rd Floor, Beirut, Lebanon
+ 961 1 641873
info@related.me